Yahoo wanted a Video or TV in a card to be used for marketing and direct marketing for its customers.
Event was contacted to make the Video card in a short lead time. As part of the brief Yahoo wanted a pocket in the folder to store additional material.
An A4 sized card was created to contain the video. A 4.3 inch screen was used.
A full colour video promo card was produced in time for the campaign.
The Videocard created a very high response rate.